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Die Antwoord is a popular rap group from South Africa. The recently 'went viral', gaining attention from numerous media outlets and blogs all around the world. Even though they seem like a deliberately marketed product, it will be interesting to track their path to the mainstream as directed by their PR firm / brand manager / band manager.
Die Antwoord played their first US show at Cinespace in Los Angeles. Cinespace is widely known as one of the most important electro clubs of the blog house era. The performance was apparently a 'secret show', which was intended to generate buzz throughout the internet. At the moment, the footage captured seems mediocre, but it still seems 'worth blurbing about', since 2k10 is all about finding new content/bands to cover.
Photo via internettoday
Should Die Antwoord have brought the female from their band to America in order to make the event feel more complete?
Should I have gone 2 Dim Mak Tuesdays so I could see the most important US debut since the Beatles?
Is Die Antwoord in the USA recording a new record?
Will they do a USA tour?
Will Die Antwoord be able to be more than just an internet meme?
Photo via twitpic
Is Die Antwoord gonna 'make it' or are they just a viral meme gimmick?
Is this 'secret show' the perfect way to generate strategically organic buzz?
Is Cinespace still a relevant alt hangout?
Is Ninja from Die Antwoord already a level 1 Alt Celeb?
...DEVELOPING...
Die Antwoord is some rap group from South Africa that became a popular meme, but then no1 bought their album.
Comments
Dim Mak Tuesdays don't sound like a whole lot of fun. Seems like you would see the same people there every week.
damn i wanna fuck that chick so bad
sick (ambivalent)
ive had enough of the internet. fuck everyone.
@PEDRO, you should totally move to an 3rd world country and "find yourself". i hear iraq is the place to be for "alts".
What?... No Yolandi Vi$$er at the gig, that's like Paul McCartney calling himself The Beatles.
@Gaz@NokiaMusic, that chick looks like she has aids, man.
@crayolabear,
still...
i'd pee in 'er butt.
You know fuck-all, and that's how it will stay. Must be frustrating for you.
@griffin,
What do you mean "it will stay"? you mean only the guy will sing from now on?
feel like dim mak / aoki bros are trying to reach the next level via die antwoord
will someone tell me what is so amazing about Die Antwoord? i don't think they're thát special.
@me,
see their site:
www.dieantwoord.com
theres this nice feel to it: everythings broken and underground look, not like the retarded american rappers covered in gold
@gross, i like that they're not the typical american rappers rapping about bitches and hoes and covered in gold (and covered in bitches and gold). it's refreshing.
but i get the feeling that people just like listening to Die Antwoord, because they're foreign (that makes you so much cooler.) but, you can still understand them.
Personally, i think The Jeugd van Tegenwoordig ( http://www.youtube.com/watch?v=rjER3EX948w ) are the best rappers out there, but they're Dutch, so i wouldn't expect anybody to listen to them, because you can't understand them.
The point i'm trying to make: i don't think in terms of quality of music Die Antwoord is overrated. People listen to them because they're foreign and not covered in gold, bitches and hoes.
@aha, they are portraying what usa rappers all about bitches, bling and gold do to zef (do the research) people in other countries who listen to that style of music too much. they are an ironic group, just having fun with zef south african culture. they aren't trying to be noticed as the best rappers in the world.
@me, It's just raw brother!... everyone likes to look at a car crash.
@me, and actually, the tunes are brilliant, we'll produced and come from a real place!... and I figure you probably don't understand Afrikaans so you're missing so much more.
ninja doin what ninjas do best...kicking some ass!
but where was yolandi???
Personally, I think Die Antwoord's live presence will only succeed if that bro swings his dick through his Pink Floyd boxers at every performance.
@jimmm, You mean the dark side of his moon!
needs progressive bangs
@subetaks, chick frm die antwoord must have been held back at customs @ LAX. Possibly due to America not ready for progressive bangs.
Is Dim Mak a Star Trek reference? Sounds like Klingon or some nerd shit...
@curious,
i thought Dim mak is a ancient chinese martial art where you hit special points in the body of the opponent
If Ninja went alone, obviously the beats were not next level.
die who? fuck thoze off brand crackas
HAHAHA YES
MY TIP MADE IT.
I'M THE BLEEDING EDGE MOTHAFUCKAZZZ
tweet tweet
whoever puked in the middle of the dancefloor must have been pretty entry level.
Ninja got everyone jumping in it for maximum LOlz
Zef = ternative.... If you don't have progressive bangs or vanila ice cut don't even talk to me
Yo-Landi was there but left before Ninja went to the DJ booth to perform.
i was there:)
I want me some pygmy vag
@nerdAlt, that's preogeria vag... but he has a cock and ballzzz
is die antwoord the 2k10 nelson mandela?
shitty sound on the video kind of defeats the purpose
get a windsock for your mic next time
Ja, ek het ook Die Antwoord gehoor, waneer ek het op my leeu tuis toe van Vereeniging gery met my Walkman. They ar so supa kool!
Die Antwoord just happened. It was NOT planned, only hoped for. There is NO pr co, brand mgr, meme marketing agency - none of that shit. They are who they are. They did what they did and the interweb universe found it. So fuck all of you ignorant, jealous nay sayers. This what everybody always said could happen on the internet. Now it has. Fok off!!
@Big Man,
there's only one or two nayers, stupid dork, don't you see most ppl like Die Antwoord's feel
@Big Man, Their web site says they are "Administered by Sony ATV", one of Earth's largest meme marketing agencies.
Word wakker genie; alles is bemark.
Full Flex!
Fuck you all! Die Antwoord is fokkin kief! If you think they are just a viral act, why dont yuo come to South Africa and we show you how to fuck shit up on the dance floor with Die Antwoord!
Julle is fokken poes naaiers!
Uh, the girl is here too.
http://www.facebook.com/DieAntwoord?v=feed&story_fbid=350969856541#!/photo.php?pid=4055533&id=80749331970
hahah that night was amazing! in that first pic my freind wally is in the back! I got a pic with ninja too! hahahah
Wat een meesterlijke band is dit! Ik vond zelf nog een paar hele vette nummers op die fan website van Die Antwoord: http://www.dieantwoordzeflings.com Maar die kenden jullie vast al ;) I LOVE IT!
check zee fooken Ninja tee..
www.okusanyc.com
I'm so glad die antwoord is in the US! They are far enough away from me, so the chances of accidently seeing them live again isn't that good.
Die Antwoord is the worst sh1t to come out of SA ever. How anybody takes this idiot seriously I don't know?!
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